Mirium proudly announces its strategic partnership with OPEN Group, an esteemed trade marketing agency renowned for its close collaborations with prominent retail and FMCG brands. Notably, OPEN Group holds the mantle of leading the Central and Eastern European cluster of the esteemed Sales Services International (SSI) network.
This momentous collaboration entails a comprehensive series of pilot projects aimed at rigorously testing Mirium's cutting-edge image recognition technology across the product catalogues of six prominent brands. These pilot initiatives are designed to expand the breadth of Mirium's recognition catalogues, enhance system accuracy, and further cement the seamless integration of Mirium's technology into partner Sales Force Automation (SFA) systems.
The joint efforts of Mirium and OPEN Group promise to revolutionize the field of merchandising through the unparalleled capabilities of computer vision. By leveraging the expertise and industry leadership of both organizations, this partnership aims to reshape the FMCG retail landscape, providing businesses with a transformative edge in optimizing their merchandising strategies.

Stay tuned as we unveil the remarkable outcomes of these pilot projects and witness the groundbreaking impact of Mirium's state-of-the-art technology within the FMCG retail segment.